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Our Grandest Opening

5 years ago, at the age of 32, I was newly married, had a house, worked in the fashion industry and earned good money. I worked hard and played hard. I had amazing friends and family.

I couldn’t be happier, right? Wrong. I was working 40+ hours a week in a fast paced stressful environment. The job itself wasn’t rewarding and gave me a lack of self accomplishment. So, I decided to take charge of my life –  to make lemonade out of lemons. I dug deep about what I could possibly do on my own and after months of research, the vision came. I wanted to start a children’s business, but not just any ordinary children’s business. It had to be fun and unique. I wanted to share it with the world. That’s when we took the streets of local flea markets to sell vintage kids clothes out of our Ice Cream Truck inspired VW Bus and the rest is simply history.

Flea Market

Since then we have grown out of two spaces (our 4th Street and Broadway locations in Long Beach, CA). This year, we finally found a location fitting for our growing business on 2nd St. in Belmont Shore! Being 4x bigger than our first location, this was our biggest space yet. Check out each location we’ve had to see how far we’ve come!

4th St. Location, opened July 2013

4th St Location

Broadway Location, opened January 2015

broadway location

2nd St. in Belmont Shore, officially opened December 2017

belmont shore location

We had our grandest of openings yet this past Sunday on December 3rd from a ribbon cutting event with Third District Councilwoman Suzie Price to an adorably festive marionette puppet show. We even had the pleasure of hosting Crayon Fawn for their pop-up. In all honesty,  we had the absolute BEST time celebrating the pre-holidays in our new location with all of our amazing guests! We dressed the shop in candy cane color balloons by Wild Child Party. Our bellies were happy and full with delicious treats from our favorite Belmont Shore eateries like The Pizza Press, Pietris Bakery, Frosted CupcakeryandLong Beach Creamery! Our neighbors, 2nd St. Beauty even offered mini Mommy & Me makeovers! Our vendors I Love Plum, Sago Mini, Kid O, Candylab, Stay Anchored LB, Mini Melissa, Lil Lemons, Native Shoes, DL1961, Bunnies by the Bay, Petit Collage, Yellow Owl Workshop , Teeny Tiny Optics and Nailmatic generously contributed to our swag bags for our guests! Not to mention, we had theTraveling Photo Bus and photographer,Jeff Zielinski capture all of your smiles that day! And It was definitely a packed house!

Sweet Threads Grand Opening

Sweet Threads Grand Opening

FOOD

Sweet Threads Grand Opening

Sweet Threads Grand Opening

Sweet Threads Grand Opening

Sweet Threads Grand Opening

Sweet Threads Grand Opening

Sweet Threads Grand Opening

Sweet Threads Grand Opening

Sweet Threads Grand Opening

Sweet Threads Grand Opening

Sweet Threads Grand Opening

Sweet Threads Grand Opening

Sweet Threads Grand Opening

Sweet Threads Grand Opening

Sweet Threads Grand Opening

Sweet Threads Grand Opening

The journey has been a long, fulfilling and inspirational one. Sweet Threads is a dream curated from its humble beginnings and it would not be where it is today if it weren’t for the love from its many supporters. Thank you for everything and here’s to what’s to come.

xoxo Shella.

fashion tips, shop, Sweet Picks

Holiday Gift Guide 2017

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The gift of giving is much easier said than done. The stress of finding the perfect present for everyone on your list is as overwhelming as it is stressful. Fret not, we’re here to help! So don’t let that stop you from enjoying the holiday spirit. We hope this holiday gift guide helps you withstand the hustle and bustle of the holidays as you deck your halls with boughs of holly.

Kids

Toddlers can be fickle and picky all at once but we definitely think that your mini girl or boy will love any of these sweet threads and goodies under the Christmas tree this year.

Products suggested for girls

Joyfolie Liv Mary Janes (available in other colors)

Paush Mauve Velvet Pinafore (available in hunter green)

Cape Clogs Bambi (available in other colors)

Paush Fawn Baby Doll Dress

Mini Fjallraven Kanken (available in other colors)

Faux Wool Floppy Brim Hat (available in other colors)

Baby Lapin Lamp (available in pink)

Products suggested for boys

Gray Label Hooded Sweater (available in other colors)

Rylee & Cru Quilted Bomber Jacket

Fore Axel & Hudson Long Sleeve Flannel

Herschel Sepp Beanie

Candylab Toy Firechief

Herschel Heritage Youth Backpack

Dr. Marten’s Toddler Brooklee (available in other colors)

Baby

As babies, your little one probably won’t care what they’re wearing so long as they’re able to roll (or crawl) around comfortably. We compiled a list of items for both girls and boys that are equally fashionable and comfy so both the baby and parent are happy.

Products suggested for baby girls

Caaocho Mia the Lamb Teether (available in tan)

Jamie Kay Cotton Body Suit (available in other colors)

Mandy Tangerine Mini Knot Turban (available in other colors)

Little Unicorn Swaddle (available in other colors)

Clamfeet Shoes (available in other colors)

Jamie Kay Lace Dress

Bunnies by the Bay Adorabun

Products suggested for baby boys

Kid o Tambourine

L’ovedbaby Velour Overall (available in other colors)

Hux Baby Baby Bear Onesie

L’ovedbaby Organic Cap (available in other colors)

Hubble + Duke Suede Oxfords

Hamamlique Cloud Blanket (available in pink)

Children of the Tribe Chambray Stone Overall

Moms

Of course, we can’t forget about all the moms! If you’re looking to surprise a special person in your life that also happens to be a mom, we’ve got you covered with these awesome gift ideas.

Products suggested for moms

Rylee & Cru Women’s Medallion Slouch Dress (available in kids)

Solly Baby Wrap (available in other colors)

Milk Snob Cover (available in other colors)

Cape Clogs Flicka (available in brown)

The Bee and the Fox Mama Bear Tee (available in black)

The Bee and the Fox Mamacita Tee

At the end of the day, it really is the thought that counts. The kind gesture of gift giving makes all gifts special and perfect in their own way. We hope you find gift inspiration from this guide to shorten your Christmas list. We’d also love to see your minis rocking their holiday looks from Sweet Threads so be sure to tag us on social media! See an item here that’s not online? Give us a call! We’ll hold it in store for you for pick up or ship it to you (shipping charges may apply).

Instagram: shopsweetthreads

Phone: 562 . 439 . 7933

 

 

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Shop Small Saturday

Holiday music is already playing on the radio and we can’t help but love every single second of it. But before we get too ahead of ourselves with the Christmas cheer, let’s just remember that Thanksgiving is around the corner! This means happy bellies, family festivities, colorful leaves and most importantly: shopping.

Here at Sweet Threads we proudly start off the holiday season with Shop Small – a day dedicated to supporting local businesses and communities across the country. This celebration falls on November 25th, the Saturday after Black Friday, so be sure to save your energy for an afternoon of cocktails and fun. In addition, we are proudly debuting our EXCLUSIVE holiday collaboration with @planningpretty! Get your hands on our beautiful, one-of-a-kind wreaths.

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Prices are as follows:

Toy Wreaths: 12” $40

Wreaths without Toy: 12” $30

Traditional Eucalyptus: 18” $50

In addition, we will be hosting @4theegirl with her debut popup shop! You definitely won’t wanna miss out.

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Hope to see you soon!

XOXO, Sweet Threads.

Events

Sweet Threads Grand Opening + Holiday Party

grand-opening-fin-AFTER

It’s finally that time of the year! And no, we don’t mean just the holidays. We’ve been working and striving all month for our grand opening and we think we’ve made everyone wait long and hard enough. This time, it’ll be even bigger and better than any event we’ve hosted before. Join us December 3, 2017 for Sweet Thread’s grand opening at Belmont Shore!

Like any other Sweet Threads event, it’s not just a shopping experience. It’s a celebration. We are all about celebrating our store, brand and most importantly, our customers. So bring your little one for this holiday-themed special event for an entire day of treats and fun. This is a formal affair so be sure to dress your minis in fancy mockttail attire. If you’re looking for #ootd ideas, we’ve got you covered. Click here for some outfit inspiration from some of our favorite products.

There will be entertainment, treats and swag bags full of surprises from brands we know you’ll love! Please RSVP on the Facebook event here to let us know you’ll be coming to celebrate with us!

Events, shop

Halloween Jamboree 2017

Spooky costumes, yummy treats and goodie bag galore. This year we had the absolute pleasure of hosting our annual Halloween party at our new location on 2nd Street! From pumpkin decorating to Spanish story time, we had an absolute blast and definitely made it a Halloween to remember. A photo wall, oodles of candy and fangtastic refreshments pulled the whole party together. We even had a caricature artist at the store to capture everyone’s look!

Take a peek at a few snapshots from the event 🙂

As usual, we hosted a costume contest complete with prizes. The outfits this year were absolutely killer! It was such a treat to see everyone look so festive — choosing only three winners was so difficult.

After hours of contemplating who had the most fear-inspiring outfits, we managed to narrow it down. A special congratulations to our winners!

1st Place Winner (Sago Mini Rocket + $25 Sweet Threads Gift Card)

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@hi_saige as Boba Drink

2nd Place Winner (Bunnies by the Bay Fox + $15 Sweet Threads Gift Card)

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@teranosaurusrex as Little Hobo

3rd Place Winner (Kids Boetik Rainbow Suitcase + $10 Sweet Threads Gift Card)

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@alina3torres as Hei Hei

Please contact us at shopsweetthreads@gmail.com or stop by the store to redeem your prize!!

A special shoutout to a few of our fan favorites!

IMG_8985Maui and Muana

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Cotton Candy
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Shooting Star
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Painter and Palette

We would like to thank each and every one of you for your endless love and support! You helped make this Halloween the most spooktacular one yet.

fashion tips, Uncategorized

4 Ways to Style Velvet

We can’t help but bask in fall fashion and the one trend we find ourselves reaching for and loving the most is the dreamy texture of velvet. Of course, it’s a no brainer that we try to incorporate the fashion world’s hottest trends into micro fashion for our favorite little humans. Here are 4 ways you can style your mini in velvet this fall from some of our beloved velvet products.

We’re absolutely obsessed with yellow this fall season! Yellow velvet takes our signature Paush Heart Romper to a whole new level. Your mini will undoubtedly turn heads in matching yellow Wunderkind Bows, our Paush Mesh Long Sleeve and Joyfolie Mary Janes, creating the perfect October statement outfit.

Paush Mustard Velvet Heart Romper

Channel your little one’s  inner Victorian babe with our Paush hunter green dress and crisp white vintage long sleeve. Compliment this deep green with a hint of mustard yellow for the ultimate trend-setting Fall ensemble

Paush Hunter Green Pinafore

Velvet on velvet on velvet. We’re absolutely in love with our newest accessories: Mandy Tangerine headwraps! Whether you stick with the velvet trend or opt for a classic jersey knit, these pieces are sure to add a cute flair to our heart rompers.

Paush Velvet Heart Romper

Casual, chic and edgy, this vintage jean jacket adds a ‘90s flair to our favorite velvet mauve Paush dress! Go even a little edgier with a mesh long sleeve (for added warmth and style) and your mini will be set for a day out.

Side note: We’re all too excited about carrying Dr. Martens in store! Snag a pair today before it’s too late

Paush Velvet Pinafore

Hope to see you and your fabulous little ones soon!

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Halloween Party III: The Jack O’ Lantern Jamboree

Here at Sweet Threads we readily welcome Halloween with sweet cravings, adorable costumes and a ton of family fun time! October holds a special place in our hearts. Not only does it officially mark the start of the Fall season, but it also introduces a whole new selection of cozy fashion choices for us and our little ones. 

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In honor of this special month, we would like to cordially invite you to join us for a spooktastic time on Saturday, October 28th from 10am to 2pm for Sweet Thread’s third annual Halloween Party — Halloween Party III: The Jack O’ Lantern Jamboree. This ghoulish day will kick off at 11 am with a Dia de los Muertos story hour with Señora Lisa followed by some fun sugar skull crafts. We will also be offering tasty treats including traditional pan dulce, candy and spread of yummy refreshments.

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Be sure to dress to impress as we will be having a photo booth and a costume contest with tons of cute prizes. Now, if you haven’t had time to plan a costume for your mini we’ve got you covered! From sailor suits to ballerina tutus, we have a variety of adorable vintage pieces perfect to make any costume sparkle. 

Check out the selection below for some inspiration! 

Sailor and Sailorette

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Ahoy matey! Spruce up your mini’s Halloween in one of these nautical sailor and sailorette suits. Fellow marines will fawn over these adorable vintage tributes to the seven seas. Complete the  look with a Wunderkind bow and Saltwater sandals! 

Sheriff 

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Dress your cutie up as the most important little man in town. Match this genuine leather vest with a pair of aviators, a hat and an official badge and you’re set for a the perfect Halloween night.

Cow

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Dress your little one up in a moo-valous cow costume for an ultimate Halloween statement. Pair these vintage cow print pants with a black tee, straw hat and toy barnyard animals to bring to life your very own baby calf.   

We hope to celebrate this ghoulishly delightful Halloween with you and your kiddos. Halloween would be an awfully wicked time without you! Hope to see you soon.